For leading Australian retailers, remaining ahead of the digital curve is a critical tool for survival and prosperity. For shopping brands that have a large high-street presence, understanding how to integrate their customers physical shopping experience with an attractive digital one is critical for competitiveness and survival.
To explore this in more detail, this week OmniChannel Media caught up with Myer’s General Manager for Online, Mark Storie. Hear Mark discuss how Myer is making the transition from being a bricks and mortar powerhouse to an modern-day omni channel retailer. Along with exploring Myer’s transition, Mark provides insights into the future of the retail industry, sharing his perspective on recent innovations such as wearable technology and drone distribution networks.
Listen to Mark’s audio interview with OmniChannel Media’s Matthew Egan here:
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